Our Story
Ben O'Brien tells us the ReflecToes story
I started ReflecToes in 2016 after feeling vulnerable during my bicycle commute in the dark in Montreal, Canada. As a driver I realized that moving pedal/spoke reflectors caught my eye sooner and conveyed more information than a stationary light allowing me to drive more cautiously around cyclists. I have put a lot of time into the science behind the motion vs visibility and I wanted to broadcast my motion 360 degrees to help drivers see me and thought socks would be the perfect solution - so I started ReflecToes.
Highlighting cyclists by highlighting their motion
We help cyclists be seen in traffic by highlighting the natural motion of cycling with the most advanced reflective technology on the most comfortable gear. ReflecToes strives to keep cyclists safe by providing the visibility they need at an affordable price.
We have now expanded our team and product line with all kinds of reflective motion based products including gloves, two different sticker variations a windbreaker vest top.... But our black reflective socks are still the best sellers!
Product Reviews
Ben O'Brien tells us the ReflecToes story
I started ReflecToes in 2016 after feeling vulnerable during my bicycle commute in the dark in Montreal, Canada. As a driver I realized that moving pedal/spoke reflectors caught my eye sooner and conveyed more information than a stationary light allowing me to drive more cautiously around cyclists. I have put a lot of time into the science behind the motion vs visibility and I wanted to broadcast my motion 360 degrees to help drivers see me and thought socks would be the perfect solution - so I started ReflecToes.
Highlighting cyclists by highlighting their motion
We help cyclists be seen in traffic by highlighting the natural motion of cycling with the most advanced reflective technology on the most comfortable gear. ReflecToes strives to keep cyclists safe by providing the visibility they need at an affordable price.
We have now expanded our team and product line with all kinds of reflective motion based products including gloves, two different sticker variations a windbreaker vest top.... But our black reflective socks are still the best sellers!
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